Family Beekeeping – online store for craft honey from Los Angeles

Credits
Creative Direction & Design:  
 
Marysia Markowska, Ola Zajdel-Cyrulik
Development:
 
Barbet Space
Packaging design:
 
Bee Green Honey
Photography:
 
Sergio Laskin
brand strategy
branding
ecommerce strategy
UX design
UI design
ux and ui

Design for a Los Angeles family business that's all about beekeeping and making honey. It’s a local, eco-conscious brand dedicated to making a positive impact on the environment and the community.

Design

Branding & website

BRAND IMAGE

The client already had a logo and packaging. We developed a brand strategy and visual communication, aiming for a look subtle, and inviting.

A color palette inspired by nature, classic fonts with a modern twist, and photos showcasing products and people at work create a simple and honest brand image.

UX AND UI

The Bee Green Honey website is a straightforward shop with a limited selection, along with a description and presentation of the brand. Since the store isn't the core of Bee Green Honey's business, we designed it as simply as possible, focusing only on the essentials.

UNIQUE PHOTOS

As part of the project, a photoshoot was conducted by the Sergio Laskin agency. The session captured the essence of the brand through carefully crafted visuals, showcasing the products in a modern and authentic context that aligns perfectly with the brand’s identity.